Our Services

RESEARCH

Insightful research of the market, consumers and competitors is the solid foundation of business success.
At THINK CHINA, we have an experienced research team who has in-depth understanding of Chinese consumers in APAC markets and mainland China. We work closely with research agencies to customise research methodology to help clients to understand the niche-market development, Chinese online consumer behaviour and product assessment. Our main goal is to provide clients with true insights of the market, consumers consumption patterns in China and the overseas Chinese communities in APAC. Based on the research insights, we work with clients together to formulate the right strategy that leads to the success in business.
Chinese Consumer Research
Understanding consumers is always the starting point of a successful marketing campaign. We use both quantitative and qualitative methods to test Chinese consumer behaviour and attitude. Our research team has helped many clients identify their opportunities in the Chinese market, from a quick online survey to a large-scale consumer segmentation study.
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Daigou Marketing Studies
Chinese daigou shoppers are unique and mysterious at the same time. Our research team conducted numerous in-depth daigou shopper interviews and online quantitative surveys to draw insights and formulate a tailormade strategy to leverage the daigou communities in different markets in the APAC region.
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Chinese Extended Local Research
Extended locals are not just Chinese migrants. It also includes many non-citizen Chinese residents and students who are out of the scope of official census data. THINK CHINA conducted deep-dive research and studies on extended local consumers across different APAC regions. Our insights on the extended local based on both numerous individual interviews and local market sales data.
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Visit Our Regional Markets
Markets
Marketing to Chinese audience doesn’t just limited to China. We work with brands across all APAC regions where Chinese consumers are an important driving force of prosperity. Our business and team covers four big markets in APAC: ANZ market, ASEAN markets, the Great Bay Area and mainland China.
Australia-NewZealand-Ocean
Australia & New Zealand
Greater China
The Greater Bay Area
South East Asia